Thursday, December 21, 2006

Packaging required


A producer of rice wine in Zhengzhou, China wanted to protest against the elaborate packaging of bottles on the occasion of holidays. In the culture of gift giving (and corruption), the packaging is sometimes as luxurious and costly as the content.

To protest against packaging, the Jixiang Ruyi Tobacco and Alcohol Company had planned a mass Christmas Eve nude run through the streets of Zhengzhou, offering the 284 prospective participants 10,000 yuan in cash and prices (around 1,000 euro). The streakers had to be under the age of 30 with 'healthy bodies' and 'regular features', Reuters reported.

But the police didn't like the idea of no packaging at all and prevented the run and the naked publicity of the liquor company.

In more secluded quarters, nudity is however becoming more accepted, as shown by the girl with the braille script written all over her body (see picture on the left). It is not known whether the blind were actually allowed to touch the script...

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